Jean-Claude Luyet, from the Valais, loved skiing from an early age and first skied in Verbier when he was 14 years old. Five years later in 1980, he stepped into a sports shop for the first time. In 1985 he joined No1 Ski Rental which was started by other ski enthusiasts. They all worked together to realise their dream. Jean-Claude Luyet took over as director of the shop in 2007.
With a 18 strong team all of whom love snow sports, the shop has grown over the years along with the clientele to become one of the best sports shops in Verbier. Jean-Claude Luyet and his team look forward to seeing you this winter.